Be frugal with your cell and use Frucall…

Frucall is a great new FREE service which gives buyers more confidence in making sure they are getting the best price on their purchases.  Another in a line of excellent ways of making use of your phone for non-telephony purposes while out and about.

From Frucall’s About Us page:

Frucall (http://www.frucall.com) is a free phone-based price-comparison shopping service for consumers to compare prices and purchase products using their cell phones, anywhere, anytime. Frucall blends the benefits of in-store shopping with the flexible nature of shopping online; providing consumers with a unique mobile shopping experience.

Buyers wishing to avail themselves of the service need only dial 1-800-DO-FRUCALL (1-800-363-7822), enter a few details from either the UPC or ISBN barcode of the product and bingo - online price comparisons for new and used, customer ratings etc for that same product across the web from retailers such as Amazon.com read out to them over the phone.

Next Frucall are hoping to add the ability to buy products through the same call - brilliant!
[Read more at Frucall.com]